NOM Print Monitor is a continuous study among 24,000 Dutch people aged 13 years and older.
It is a common currency research for measuring 'readership' of over 200 newspapers and magazines. Additionally, the use of other media is also covered (watching television, listening to the radio, surfing the internet, visiting the cinema and more). Published: twice a year
National Printed Media Survey NOM Doelgroep Monitor - NOM target group monitor The survey ‘Doelgroep Monitor’ is a survey which is part of the NOM Print Monitor, a continuous multi-media study among Dutch people aged 13 years and older. NOM target group monitor meets the need of advertisers and media planners for single-source information on product ownership, buying behaviour, interests, activities and media consumption. The combination of information in a single file makes it possible to evaluate media plans among precisely defined target groups. Published: twice a year
